Thirteen farmers markets in Minneapolis now accept EBT and offer a Market Bucks coupon to help low-income residents purchase more healthy, fresh food at affordable prices.
In 2010, the Minneapolis Health Department (MHD), Blue Cross/Blue Shield of Minnesota (Blue Cross), and the Institute for Agriculture and Trade Policy worked together to make Electronic Benefit Transfer (EBT) services available at the Minneapolis Farmers Market and Northeast Farmers Markets. These two markets joined the Midtown Farmers Market, which has accepted EBT since 2006. Partners also launched an incentive program called "Market Bucks" to encourage EBT customers to use their benefits at the markets. Customers who spent at least $5 in EBT received an additional $5 in Market Bucks, essentially doubling their purchasing power for healthy foods.
Having EBT and Market Bucks at farmers markets allows Minnesotans who receive food support - as part of the Supplemental Nutrition Assistance Program (SNAP, formerly known as “food stamps”) - to purchase fresh, healthy foods. In addition to expanding customers' purchasing power and increasing healthy eating, the EBT and Market Bucks program benefits local farmers and the local economy by capturing federal SNAP dollars and bringing them into the community.
In 2011, MHD and Blue Cross expanded EBT and Market Bucks to the West Broadway market and the West Bank farmers markets at Augsburg and Brian Coyle. For the 2012 season, eight new markets were added for a total of 13 locations in Minneapolis! The markets currently offering EBT and Market Bucks include:
If your organization would like to help promote EBT at Minneapolis Farmers Markets, please print and distribute any of the following materials:
Should you require a reasonable accommodation in order to fully participate, or information in an alternative format, please contact 612-673-2301.
Para asistencia 612-673-2700 - Rau kev pab 612-673-2800 - Hadii aad Caawimaad u baahantahay 612-673-3500.